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Do you find yourself constantly being interrupted by spam calls that are preventing you from running your business efficiently? You're not alone. Spam calls are a common problem for many businesses, but luckily there are tools available to help protect your business from these bothersome calls. In this blog post, we'll explain how to stop spam calls from destroying your business and what tools you can use to protect yourself.


Install a Call blocker

There are several top call-blocking tools to avoid excessive spam calls. According to PCMag, some of the best options include:


Nomorobo: This service uses a "simultaneous ring" feature to identify and block robocalls before they reach your phone. It costs $1.99 per month.


Call Control: This app has a community blacklist of known spam numbers and can also block calls based on a custom blacklist. It costs $8.99 per year].


RoboKiller: This app uses machine learning and AI to block spam calls. It can also play pre-recorded messages to waste the time of telemarketers. It costs $2.99 per month.


Other good options include Hiya, Truecaller, and YouMail. The Federal Communications Commission also provides resources and tools for call blocking. Installing a call blocker is an effective way to prevent spam calls from disrupting the functioning of your small business. By subscribing to one of the recommended services, you can filter out unwanted calls and improve your overall call management. With the use of call blockers, small businesses can focus on attending to genuine customers rather than constantly being interrupted by robocalls. Implementing this tool is one of the best methods to get the results that you need to keep your business running smoothly.


Use the Do Not Call list

The "Do Not Call" list is a registry of phone numbers maintained by the Federal Trade Commission (FTC) in the United States. It is designed to give consumers a choice about whether to receive telemarketing calls. Once a phone number is added to the list, telemarketers are prohibited from calling that number. The list protects both landline and wireless phone numbers. To add your phone number to the list, you can go to DoNotCall.gov or call 1-888-382-1222 (TTY: 1-866-290-4236) from the phone you want to register. It is free to register your phone number. Registering your phone number with the Do Not Call list is a great way to keep spam calls from hindering the function of your small business. While it may not completely eliminate unwanted calls, it can significantly reduce the number you receive. Once you have registered your phone number, you may still receive calls from political organizations, charities, and telephone surveyors.


Communicate with Your Own Carrier

Contact your phone service provider and ask if they have any call-blocking tools or services that can help reduce the number of spam calls you receive. Many providers offer free or low-cost options to their customers. You can also ask your carrier to help identify and block specific numbers that repeatedly call your business. Be sure to inquire about any additional charges that may come with these services. Communicating with your carrier can yield great results in reducing the number of spam calls you receive, which is crucial for any small business trying to maintain productivity.


Keep an eye on your caller ID

These days your caller ID will indicate that a caller is potentially a spam attempt. It is important to not answer calls from unknown numbers, especially if they have a suspicious caller ID. Additionally, you can block specific numbers that have repeatedly called you with spam attempts. This can be done manually or through a call-blocking app. By keeping an eye on your caller ID and avoiding suspicious calls, you can reduce the number of spam calls that hinder the function of your business.



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Are you looking to build your brand's presence on social media? It’s important to understand that social media marketing is a marathon and not a sprint. The key to success lies in maintaining consistency. By staying active and consistent on social media, you can reap a variety of benefits that can help your business grow. In this blog post, we will discuss the importance of consistency and the many benefits that come with it.


The Importance of Consistency

Social Media Marketing is one of the most important parts of your business, and it's also one of the most misunderstood.

It's important to stay consistent when it comes to Social Media Marketing. If you are leaving your page blank and not engaging with your customers, they will lose interest. If your competitors have a strong presence on social media and you don't, you will be giving the upper hand to the competition when it comes to bidding for that next job.

If you want to keep up with the times and make sure you're getting ahead of your competition, then you need a reliable marketing plan in place that includes a social media strategy.


The Benefits of Consistency

There are benefits to staying consistent when it comes to Social Media Marketing.

For starters, you'll be able to build a following and keep your customers engaged with your brand. You will also be able to create a sense of trust and loyalty with followers, which will lead them to purchase products more often. This can be done by posting relevant content regularly and interacting with followers through mentions and comments on posts. Also, if you are selling a product or service, this type of consistency can help increase sales because you are creating an overall experience for your clients that they will find satisfying.

Additionally, staying consistent can help improve SEO rankings for your website or blog because Google rewards sites that post quality content regularly—which means more traffic for businesses! Furthermore, if you're advertising on other platforms like Facebook or Instagram then staying consistent can help increase brand awareness as well!


How to Be Consistent

The most important thing to remember when it comes to social media brand management is that it's a lot of work.

That doesn't mean you have to do it yourself, though! There are ways to be consistent with your brand without constantly hovering over your platforms.

1. Share content that others have posted that adds value for your customers.

2. Repurpose past content with fresh tidbits of information or updates.

3. Hire a social media manager to keep your platforms engaging.


Remember, social media is a marathon, not a sprint. Gaining growth takes consistency and time.



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Do you want to grow your brand’s presence on social media but don’t have the budget to hire a professional? Don’t worry, crafting a successful social media strategy on a budget is achievable with the right approach and techniques. In this blog post, we’ll provide you with 8 do-it-yourself tips for creating an effective social media strategy that will help you meet your objectives without breaking the bank.


Understand Who Your Target Audience Is

Defining your target audience is the first step in creating an effective marketing strategy. To achieve your objectives, focus on reaching the audience that is most likely to convert into customers.


The best way to do this is by defining what makes your audience unique. When you understand the needs and wants of people who are similar enough to you that they might buy from you, but different enough that they actually do buy from you, then you can create content that speaks directly to them.


This process starts with identifying the demographics of your ideal customer: their age, gender, location, and interests. Once this is done, you can start to build a profile of what makes them tick and what kind of content would resonate with them most deeply.


Research Which Platforms They Use

If you’re looking for a platform that allows you to reach a large audience, Facebook is the way to go.


According to Statista, Facebook had 2.19 billion monthly active users as of December 2018. And that number is only expected to grow as more people get online in developing countries—particularly in India and China, where the population is growing rapidly.


Facebook demographics

As of December 2018, Facebook's global user base was made up of 69% men and 31% women (up from 66% male and 34% female in 2017). Men aged between 18-34 were most likely to use the platform at nearly 42%, followed by those aged 35-49 at 39%. Women aged between 18-49 were also active on Facebook but with a much lower rate of engagement compared with their male counterparts (26% compared with 33%). Men aged 50+ were also less likely than younger men to be active on the site but still had a large share of the total population at 21%.


Instagram demographics

In contrast to Facebook's popularity among younger people, Instagram has managed to attract a broader range of age groups. As of March 2019, it had 1 billion monthly active users globally—a figure which was almost double what it had been just two years earlier.


If you're looking to reach a B2B audience, LinkedIn is the platform for you.

LinkedIn has over 500 million members, making it one of the largest professional networks in the world. It's also one of the most popular platforms for B2B users, with about half of all business professionals using it to find jobs or make new connections.


Create Engaging and Relevant Content

First, define your target audience and decide what platform best resonates with them. An example of this is, If your audience demographic is younger, you would clearly choose Instagram.


What are Instagram's best practices?


1. Post consistently. You don’t want to be an account that shows up on a user’s feed and makes them wonder, “Who’s that?”.


2. Don’t over-post—try to post once every three days or so. It's better to have a few posts that really engage with your followers than a ton of posts that don't make sense for your brand or aren't interesting enough to keep them coming back for more.


3. Only post quality content that makes sense for your brand—don't post something just because it's cute or funny or fits into some kind of trend going on right now if it doesn't fit into the rest of what you're doing as an overall marketing strategy.


Use Hashtags Wisely

Hashtags can be the difference between reaching your audience or having them miss your posts. There are a lot of factors that go into getting the right hashtags for your content—and one of the most important is knowing how to find them.


To start with, you need to monitor social media influencers and competitors as well as any relevant influencers within your brand’s niche. This will help you find out what’s trending, which will help you get an idea of what people are talking about. You can also use a social media listening tool to monitor the conversations happening around your brand or niche. You can even use these tools to see which hashtags were successful on past posts.


Once you have this information, it’s time to dig into finding related hashtags. To do this, analyze which hashtags were successful on past posts.


Take Advantage of User-Generated Content

As a modern business owner, you need to explore all your channels.


You likely work with several channels and touchpoints, including your website, landing pages, and social media platforms.


To get ahead with the power of user-generated content, you must inspire and incentivize your customers to contribute.


Amplify with influencers. This doesn't have to cost money. If you see content from an influencer that resonates with your brand, share it!


Collaborate with Other Brands and Influencers

By working together with other brands and influencers, you can create a more cohesive marketing strategy that promotes the end-to-end experience of your product or service.


For example, if one of your customers is a travel blogger, they might write about how they loved staying at one of your hotels while they were in town for a conference. Then, another customer who's planning a vacation could read this post and decide to stay at your hotel too—and also book their conference room through your website!


Keep Your Eyes Peeled for Newsjacking Opportunities

Newsjacking is a powerful tool for marketers. It can help you stand out from the crowd and reach your audience in a way that's relevant to them. By using newsjacking opportunities, you can promote your brand and increase engagement with your customers while they're most receptive to receiving your message.


Newsjacking is the act of taking advantage of an opportunity to increase awareness of your brand or product without necessarily having anything to do with it. It's about seizing on stories in the news cycle and finding ways to insert yourself into those stories so that people are more likely to remember your brand.


Newsjackers know how to leverage current events and tap into trending topics before they're overhyped, so they can get ahead of the curve and be seen as an expert on something before anyone else knows about it.


One way you can use newsjacking is by creating content around events like sporting events, award shows, or political debates (just an example, not always recommended)—anything that will get people talking about something related to your business or industry. Another option is creating an ad campaign around an event like Black Friday sales or Christmas promotions—again, this helps build awareness around a time when people might be interested in buying something from you!


Analyze Your Results

Now that you've done all the research of a social media strategy, don't forget to analyze your results!


The best way to improve is by analyzing the data you collect. Meta provides powerful analytics to see how your posts and ads have performed or how much growth has occurred over a certain time period. You can use these tools to analyze the success of your social media strategy. If something isn't working out, you'll be able to see it in black and white—and make changes as necessary.


We hope this guide helps you get started on your own social media marketing journey!


Rinse and Repeat!



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